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International Marketing Strategy /

Bradley, Frank, 1942-

International Marketing Strategy / Frank Bradley. - 5th ed. - New York : FT/Prentice Hall, 2005 c2005. - xxvii, 408 p. : ill.; 22 cm.

Includes bibliographical references and index.

ISBN: 0273686887 9780273686880

LCCN: 2004056445

Subjects--Topical Terms:
Export marketing--Management.

LC Class. No.: HF1416 / .B72 2005

Dewey Class. No.: 658.84 / BRA

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