Consumer Behavior :
Solomon, Michael R.
Consumer Behavior : Buying, Having, and Being / Michael R. Solomon. - 9th ed. Global Edition. - Upper Saddle River, N.J. ; London : Pearson Prentice Hall, c2011. - 680 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and index.
9780137034963 0137034962
Consumer behavior.
658.8342 / SOL
Consumer Behavior : Buying, Having, and Being / Michael R. Solomon. - 9th ed. Global Edition. - Upper Saddle River, N.J. ; London : Pearson Prentice Hall, c2011. - 680 p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references and index.
9780137034963 0137034962
Consumer behavior.
658.8342 / SOL