Consumer behavior :
Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 6th ed. - New Delhi : Pearson Education, c2004. - xviii, 621 p. : col. ill., col. maps ; 29 cm.
Includes bibliographical references and indexes.
8129707012
2003062313
Consumer behavior.
658.8342 / S6891
Consumer behavior : buying, having, and being / Michael R. Solomon. - 6th ed. - New Delhi : Pearson Education, c2004. - xviii, 621 p. : col. ill., col. maps ; 29 cm.
Includes bibliographical references and indexes.
8129707012
2003062313
Consumer behavior.
658.8342 / S6891