International marketing strategy :
Doole, Isobel.
International marketing strategy : analysis, development, and implementation / Isobel Doole, and Robin Lowe. - Australia : Thomson ,2004 2004. - 445 p. : ill. ; 26 cm.
Includes bibliographical references and index.
1844800253 1844800253
Export marketing--Management.
Export marketing--Management--Case studies.
658.848 / D6913
International marketing strategy : analysis, development, and implementation / Isobel Doole, and Robin Lowe. - Australia : Thomson ,2004 2004. - 445 p. : ill. ; 26 cm.
Includes bibliographical references and index.
1844800253 1844800253
Export marketing--Management.
Export marketing--Management--Case studies.
658.848 / D6913